• Deputy Manager-VM

Location Maharashtra Mumbai
Experience Range 4 - 8 Years

Job Description
About Us
Established in the year 2007, Reliance Brands Limited is an investment arm of Reliance Industries that began with a mandate to launch and build international and domestic brand equity in India. Over 13 years of rich experience catering to the segments of luxury, bridge-to-luxury, high-premium and high-street lifestyle, RBL has built a great understanding of the psyche of the Indian Consumer. With corporate offices in Gurgaon, Mumbai & Bangalore, RBL now operates over 50 brands spread over 430 stores and 345 shop-in-shops across the country and also own the retail concept stores The Tank & The White Crow across the country. In May 2019, RBL marked its first international foray by acquiring the British toy retailer, Hamleys. Globally Hamleys has 201 doors across 17 countries. In May 2019, RBL marked its first international foray by acquiring the British toy retailer, Hamleys. Globally Hamleys has 201 doors across 17 countries. In the same year, RBL also unveiled its multi-brand outlet The White Crow that showcases a unique curation of over 44 premium brands.
Profile Brief

Role: Adopt, develop, deliver and communicate visual concepts and strategies to promote retail brands and products in-store. To ensure that the brand aesthetics are in sync with the international feel and look of the stores.

Key Responsibilities:

  • Define, design and implement a creative visual merchandising strategy
  • Create appealing and eye-catching visual displays that lead the customer through the entire store as per brand planograms.
  • Produce window displays, signs, interior displays, floor plans and special promotions displays
  • Identify key messages and set a clear image of the end result
  • Come up with, revise and present design ideas with assistant merchandisers
  • Act in alignment to the organization’s culture, products, image and target market
  • Monitor costs and work within budget
  • Oversee the production and brief staff on arranging displays
  • Change displays to promote new product launches and reflect festive or seasonal themes
  • Liaise with suppliers and source elements
  • Research lifestyle, demographics and design trends
  • Monitor Cost & work within budget
  • Implement structured reporting mechanism for weekly, monthly & quarterly reporting (weekly at store levels, monthly at business review levels and quarterly at internal & external stakeholder level (Example - Vendor management)
  • Vendor management from order to payment clearance

Desired Skills and Abilities:

  •    Demonstrable visual design skills with a strong retail merchandising portfolio
  •    Self-starter, exceptional communicator and good at interpersonal skills
  • Proficiency in Photoshop, Illustrator or other visual design tools

Education & Experience Required:

  •    UG/PG in Visual Merchandising/Fashion Merchandising, Exhibition Design, Visual Communications from a reputed business or fashion institute
  •    Proven 4-8 years of work experience as a visual merchandiser or visual manager
  •    Preferred Industries – Organized Fashion Retailers/Ecommerce companies

A+| A| A-